Torrid Agency
This social talent agency was born from fire and deserved a full-scale brand build that tells its story and attracts reputable young talent across social media.
My work on this project included name conception, typography & color selection, logo design, website design & build, production of talent marketing materials, and social media content creation.
The name “Torrid” is inspired by the strength, heat, and glow of a raging fire, much like our stellar talent that have each taken the world by storm. The logo features a bold, strong typeface with reflection between the two letter Rs, indicating that as your agency, we’ve got your back. The color palette and website design pulls influence from Torrid’s home base in Miami, the city of dreams.
